New England Carwash Association members are some of the most knowledgeable people in the industry. At our 2012 fall meeting, we tapped into that collective knowledge base and gave participants an opportunity to both learn and share their expertise. Attendees participated in three different, topical and practical discussions, facilitated by experienced industry professionals. The evening’s Networking Reception was sponsored by Rhode Island Chemical Corporation and several NECA member companies (see below) stepped up to sponsor individual table discussions.
Internet Marketing: So Much to Do – So Little Time
Facilitator: Chris Zona of Posh Wash, Hanover, MA
This discussion was sponsored by Autowash Maintenance Corporation
Creating Exclusive Customers: How to Effectively Implement Loyalty Programs
Facilitator: Terrance Elder of Triple Play Car Wash, Attleboro, MA
This discussion was sponsored by Unitec.
Dealing with Customer Concerns: Training Employees on How to Make the Best of Difficult Situations
Facilitator: Chuck Lundberg of Clean & Green Car Wash, Marlboro, MA
This discussion was sponsored by Trans-Mate, Inc.
Insurance Nightmares: Prevention and Processing
Facilitator: Mike Benmosche of Mang Insurance, Saratoga, NY
If It’s Broken, Fix It! Maintenance Tips, Ideas & Suggestions
Facilitator: Donato DePinto of New England Car Wash Equipment, Littleton, MA
This discussion was sponsored by Autowash Maintenance Corporation
What Keeps You Up at Night: Open Forum for Open Minds
Facilitator: Gary Sokoloski, Centerline Carwash Sales and Service, Wales, ME
This discussion was sponsored by Mang Insurance.
Enhancing Your Car Wash Brand through Charity Car Washing
Facilitator: Bob Andrews of HMA Car Care, Salem, MA
The Winter 2013 meeting will encourage the conversations to continue with an early-bird-at-night open forum.